BAIC BJ40 2025 Price in KSA, Images, Reviews & Specs

The BAIC BJ40 was a rugged off-road SUV designed to capture the attention of enthusiasts who desired adventure-ready vehicles at a more affordable price point compared to established brands. Inspired heavily by classic boxy SUV styling, the BJ40 was positioned as a capable yet budget-conscious alternative to models like the Jeep Wrangler and Toyota FJ Cruiser. Its appeal came from its combination of aggressive design, off-road capability, and functional practicality.

Though it had a limited presence in Middle Eastern markets, including Saudi Arabia through import channels, the BJ40 has since been discontinued. Today, it is no longer available as a new model in KSA and can only be found in the used car market, where it remains a consideration for budget-focused off-road enthusiasts.

BAIC BJ40 Specifications

The BAIC BJ40 was commonly offered with petrol and diesel engines, depending on the market. However, imported models in KSA usually featured a 2.3-liter turbocharged petrol engine producing around 250 horsepower and 350 Nm of torque. Paired with a six-speed automatic transmission and a part-time four-wheel-drive system, it delivered strong performance on and off the road.

Its ladder-frame chassis, high ground clearance, and locking differentials allowed it to handle challenging terrain, making it suitable for desert drives and rocky conditions. Fuel consumption averaged 8.5 liters per 100 kilometers, typical for an SUV in this class. While not as refined as premium alternatives, the BJ40 delivered enough strength and durability for drivers seeking off-road adventure at a lower cost.

BAIC BJ40 Exterior

The exterior of the BAIC BJ40 reflected its off-road identity, featuring a boxy design with flat panels, exposed hinges, and a vertical grille. Its styling cues made it stand out as a rugged SUV, appealing to buyers who preferred vehicles with a traditional adventure-ready look.

The removable roof panels further emphasized its versatility, similar to those found in the Jeep Wrangler. Wide wheel arches, skid plates, and alloy wheels enhanced its commanding road presence, while practical elements like tow hooks and roof rails increased its utility. The BJ40’s design was unapologetically bold and geared toward enthusiasts who wanted a capable vehicle that looked the part.

BAIC BJ40 Interior

Inside, the BAIC BJ40 balanced rugged functionality with modest comfort. The cabin featured a straightforward layout with upright seating and durable materials designed to withstand harsh use. Depending on trim levels, higher-spec versions included leather seating, touchscreen infotainment, and climate control, while base trims remained simple with fabric upholstery and manual controls. Seating was arranged for five passengers, and its upright dimensions allowed for good headroom.

Cargo space was adequate, especially with the rear seats folded, making it suitable for carrying gear during off-road excursions. While interior refinement could not match more expensive competitors, the BJ40 delivered practicality and durability in line with its adventurous persona.

BAIC BJ40 Technology & Safety

Technology in the BAIC BJ40 varied by market and trim, with many imported versions including features such as a central infotainment display, Bluetooth connectivity, and basic navigation. Safety features included dual airbags, ABS with electronic brake force distribution, traction control, and parking sensors.

Higher trims offered additional aids like stability control and rearview cameras. While not as advanced as rival SUVs from premium brands, the BJ40’s safety and technology features were sufficient for its class. They provided a reasonable level of assurance for drivers and passengers.

Warranty and Maintenance Coverage

As the BAIC BJ40 has been discontinued, new buyers in KSA cannot access factory warranty or official dealer-backed support. Used models are typically sold without coverage, with servicing handled by independent workshops. The SUV’s ladder-frame design and mechanical simplicity make it relatively straightforward to maintain, though sourcing specific parts may pose challenges, requiring imports from overseas suppliers. Routine maintenance such as suspension servicing, oil changes, and brake work is manageable at local garages, helping keep ownership costs in check.

BAIC BJ40 Competitors

The BAIC BJ40’s main competitors in KSA were models like the Jeep Wrangler, Toyota FJ Cruiser, and Suzuki Jimny. While these vehicles offered stronger brand recognition and broader dealer support, the BJ40’s advantage was its affordability and rugged design. It provided a more budget-conscious entry into the off-road SUV segment, making it attractive to buyers who valued off-road ability but wanted to avoid the higher costs of more established brands. Today, in the used car market, it remains an option for drivers who want a distinctive and capable SUV without paying premium prices.